Off-page Local SEO is all about establishing credibility and authority regarding your local business in the eyes of search engines. They look to sources other than your website to determine if you really are who you say you are, if…
Keyword research for a local business website is often just thrown together without a whole lot of thought. However, this is a mistake. Keyword research is arguably one of the most important foundation steps in profitable Local SEO. To do…
Schema markup is the HTML code format or language that search engines like Google use to read and understand the content on your pages. It is also referred to as “structured data.” Search engines love getting information from your website…
People always ask me why Local SEO people tell them to Geotag their images, which means adding the GPS coordinates of their business office to the image’s code. For Local SEO, we need to be just as relevant for our…
If you look at the above image, it is an example of how to optimize a Jpeg image file for both the keywords you want to rank for and your NAP information. To optimize jpeg images for local SEO, first,…
When most people ask if Off-Page SEO is still effective, they are doing so because they have heard of all of the spammy techniques that used to work 10 to 12 years ago that don’t any longer. But the fact…
Occasionally, I will have business owners ask me if I can get them to rank in the Google Maps 3 Pack, which is the whole point of Local SEO, without having to build them a website. Unless they are in…
Acquiring relevant high-authority backlinks is the most powerful part of getting your website ranking 1st on Google and the other search engines. This is true for both national websites, blogs, and local businesses. In this article, we are going to…
Real businesses today have a presence or footprint online. As a business, we naturally create this as we interact with websites in the normal course of business. So, how do we create the most authoritative digital footprint we can? We…
