The answer to this question has changed over the last decade. It used to be any business citation was good, and the more you had, the higher your business ranked in Google Maps. Today, the three most important types of…
A local business citation is a mention of a business’s name, address and phone number (NAP) somewhere on the web. Citations are important because they give search engines a way to verify that the NAP info the business put on…
The factors determining your website’s Domain Authority (DA) are pretty simple and make a lot of sense. However, Moz.com’s implementing them into an algorithm that accurately mimics Google’s Pagerank measurement is pretty sophisticated. Domain Authority is calculated using more than…
In the Search Engine Optimization (SEO) world, backlinks are a fundamental factor that can significantly influence a website’s visibility and ranking on search engine results pages (SERPs). But what are the most important backlinks to have in local SEO? The…
Still, even in 2023, there is nothing that more powerfully improves a local website’s rankings in Google and Google Maps than location and industry-relative quality backlinks. Ideally, you want to get backlinks from whoever links to your competitors, plus more.…
This probably isn’t the best image for how I build Private Blog Networks (PBNs), but it was the best I could find. I found it on techtricksworld.com. The image shows ten different PBNs pointing to one site. For a local…
The above image shows an “Austin City Guide” website that is not (I don’t think) a Private Blog Network (PBN), but if it were, it would be a wonderful example of one. Gone are the days when you throw together…
Private Blog Networks (a.k.a. PBNs) are a tool you can use to give you an advantage over your competition that you are trying to outrank. They are only necessary if you are competing against local business websites that have a…
The other day, I was talking to an SEO vendor that wholesales some basic SEO services. When I brought up the topic of building a Private Blog Network (PBN), he surprised me by stating, “I didn’t know SEO people still…
When setting up your Authoritative Digital Footprint, you need the most important links from your Google Business Profile (GBP)! We are trying to rank in the Google Maps 3 pack! But did you know you can get at least five…
