David

David

When I was first introduced to the local SEO industry, I took a job working for a company that did it nationally. To my surprise I eventually learned that the company I was working for had no idea what they were doing. As I began to take various local SEO courses to try to help my clients, I also learned that most courses didn't teach methods that actually worked. Fortunately, over the years, I was able to find some that did know what they were doing and over the last decade or so, have had great success getting my business clients on the first page of Google locally, even in competitive niches and markets. The purpose of this website is to teach any local business owner, or employee, how to do their own local SEO so that they can get their own websites in the Google Maps 3 Pack, and on the first page in the regular organic listings as well.

Local SEO Topical Authority Tips!

Topical Authority Equals

Since Google came out with its recent “E” addition, changing E.A.T. to E.E.A.T., this signals that Google is fine-tuning its plans for future Google algorithm updates. So it is really important for local business owners to establish themselves and their…

How To Analyze Competitor Backlinks

SEO Backlinks

Still, even in 2023, there is nothing that more powerfully improves a local website’s rankings in Google and Google Maps than location and industry-relative quality backlinks. Ideally, you want to get backlinks from whoever links to your competitors, plus more.…

What are Private Blog Networks?

Example Of A Private Blog Network

The above image shows an “Austin City Guide” website that is not (I don’t think) a Private Blog Network (PBN), but if it were, it would be a wonderful example of one. Gone are the days when you throw together…

Why is Topical Authority Important in Local SEO?

Topical Authority

According to Google, a local business is said to have more “Topical Authority” than their competitors if they have more “experience, expertise, authoritativeness and trustworthiness (E.E.A.T)” than their local competitors. It is all about who has the most credibility. Topical…

On-Page Local SEO Checklist!

SEO Checklist

Reading long, in-depth articles is great when you are trying to learn and understand the details of a subject, but once you are done, it can be helpful just to have a simple checklist of the action steps to implement…

On-Page SEO vs Technical SEO

SEO Rankings

There is some confusion about “the differences between On-page and Technical SEO.” The confusion is a bit silly because since On-page means On-website, Technical SEO is a part of On-page SEO. On-page SEO is defined as things you do on…