What is Competitor Backlink Analysis?
When a local business is not ranking in the Google Maps 3 pack, it can be helpful to look at what your competitors are outranking you doing that you are not. Examining the websites that link to them that are…
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What Are The Most Important Backlinks To Have in Local SEO?
In the Search Engine Optimization (SEO) world, backlinks are a fundamental factor that can significantly influence a website’s visibility and ranking on search engine results pages (SERPs). But what are the most important backlinks to have in local SEO? The…
Should I Use a Link Building Service?
I have seen small business owners who have wrecked their Google rankings by getting penalized for using “SEO services” to build links for them. More so with foreign “SEO services,” and I use that title lightly, but even many stateside…
What Matters More, Backlink Quality or Quantity?
Ten-plus years ago, the more backlinks you had pointing at your website, the better it ranked. But as SEO scamsters learned how to game the system, search engine algorithms have gotten better at detecting artificial spammy backlinks. So today, the…
What Are High Authority Backlinks?
In the internet world, when one website likes content from another and mentions it, they often link to the content as well; this is a backlink. Search engines see this as the linking website recommending (and even vouching for) the…
What Are The Most Important Business Citations To Have?
The answer to this question has changed over the last decade. It used to be any business citation was good, and the more you had, the higher your business ranked in Google Maps. Today, the three most important types of…
Do Business Citations Impact Local Rankings?
Ten-plus years ago, all you had to do for your local business to outrank your competitors was to have more business citations online than they had. Today, business citations do impact local rankings. You absolutely have to have business citations…
Is Having A Lot Of Business Citations Good?
Ten-plus years ago, if you just had more structured business citations than your local competitors, regardless of the quality of the sites, you out-ranked them in Google Maps. But this is no longer the case since Google’s algorithm has gotten…
How Do I Find My Local Business Citations?
A local business citation is simply any time a local business’s name, address, and phone number (NAP) information is listed anywhere online. If it is in a social media or directory listing profile, it is called a “structured listing.” If…
Why Are Business Citations Important?
First, I want to say that while business citations done properly are still a very important part of local SEO, they are not as important as they once were. It used to be that all you had to do was…