Topical Authority Equals

Local SEO Topical Authority Tips!

Since Google came out with its recent “E” addition, changing E.A.T. to E.E.A.T., this signals that Google is fine-tuning its plans for future Google algorithm updates. So it is really important for local business owners to establish themselves and their…

SEO Backlinks

How To Analyze Competitor Backlinks

Still, even in 2023, there is nothing that more powerfully improves a local website’s rankings in Google and Google Maps than location and industry-relative quality backlinks. Ideally, you want to get backlinks from whoever links to your competitors, plus more.…

Example Of A Private Blog Network

What are Private Blog Networks?

The above image shows an “Austin City Guide” website that is not (I don’t think) a Private Blog Network (PBN), but if it were, it would be a wonderful example of one. Gone are the days when you throw together…

Topical Authority

Why is Topical Authority Important in Local SEO?

According to Google, a local business is said to have more “Topical Authority” than their competitors if they have more “experience, expertise, authoritativeness and trustworthiness (E.E.A.T)” than their local competitors. It is all about who has the most credibility. Topical…

SEO Checklist

On-Page Local SEO Checklist!

Reading long, in-depth articles is great when you are trying to learn and understand the details of a subject, but once you are done, it can be helpful just to have a simple checklist of the action steps to implement…

SEO Rankings

On-Page SEO vs Technical SEO

There is some confusion about “the differences between On-page and Technical SEO.” The confusion is a bit silly because since On-page means On-website, Technical SEO is a part of On-page SEO. On-page SEO is defined as things you do on…